We uplift and celebrate marketplace diversity through bridging the gap between grassroots entrepreneurship and the growing digital economy.

The Problem

Over 70% of small businesses have no SEO and digital marketing strategy. This is especially challenging for many BIPOC entrepreneurs.

The Model

D.R.I.P.Y.

DISCOVER

Utilizing SEO methods to be discovered by the right potential customers.

REACH

Building a customer base and broadening outreach to new channels.

INFLUENCE

Fostering customer loyalty and influence by brand awareness and social media.

PAID (ADS)

Taking the next step by going from organic search to paid advertising.

YOUR VOICE

Developing, maintaining, and crafting your unique voice and brand story.

The Approach

Knowledge + Coaching + Community + Service = Success!

Learn the basics.

Start by understanding the basics of digital marketing. It’s easy with our Digital Bootcamp.You can choose to go at your own pace or to work in small groups with a digital coach. Either way, you can build the fundamental skills to maximize your success on a minimal budget.

Create your strategy.

Get your customized, 90 Day Action Plan to fast track optimizing your web presence. This includes step-by-step instructions and coaching support to keep you on task and on track. Take our brief online assessment to see where you need to tweak or improve your strategy.

Get going quickly.

Work with one of our select partners to get affordable, holistic support for Website Design, SEO, Email Marketing, Social Posts, and more. A Digital Coach will be there every step of the way to guide you in making smart decisions for your business.